Campaign is part of measures introduced by TfL and the Metropolitan Police Service.
A new radio advertising campaign has been launched to reminds drivers that motorcyclists are harder to spot than buses and to look out for them, particularly when turning across bus lanes.
It is part of a package of measures Transport for London (TfL) and the Metropolitan Police Service (MPS) have introduced to tackle an increase in the rate of motorcyclist collisions, predominantly with cars turning into or out of side roads on routes where motorcyclists have access to bus lanes, that were identified by the previous Motorcycles in Bus Lanes Trial.
The new Trial, which started in July, allows motorcyclists to ride in the 418 Transport for London Road Network bus lanes that were used in the previous Trial.
However, following the evaluation results from the first Trial it also includes the new radio campaign, which can be heard on XFM, Talksport, LBC, Heart, Absolute and Capital or on the TfL website.
Also, TfL working with the MPS to introduce targeted enforcement of speeding by motorcyclists in bus lanes to improve safety and updating the TfL-funded MPS BikeSafe course of advanced motorcycle and scooter training, which now includes extra training on awareness of vehicles crossing their path at junctions.
Kulveer Ranger, the Mayor's Transport Adviser, said: "The last Trial of allowing bikers to use bus lanes showed some real successes - fears there would be more collisions between cyclists and motorcyclists proved unfounded and road users who were surveyed supported the idea."
Further information:
Transport for London
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