Intertraffic Amsterdam 2010

The world’s most authoritative trade fair for traffic technology celebrates 20th edition

Traffic professionals visiting the 20th edition of Intertraffic Amsterdam from 23-26 March can indulge in a world of solutions for any traffic issue imaginable. Innovation is key at the largest and most authoritative international trade exhibition for traffic infrastructure, ITS traffic management, road safety and parking. Moreover, two new segments have been added, environment and cooperative systems. The segment environment will be featured as a green route throughout Intertraffic. Cooperative Systems will have its own stage at the “show within a show”, the i&CDrive Expo. The latter is part of the Cooperative Mobility Showcase 2010 running concurrently with and hosted by Intertraffic.

Total solution    
Intertraffic Amsterdam 2010 will feature over 750 exhibitors from around the world, who will display their products and solutions on an area of 53,000 m² at the RAI Convention Centre. With a new and larger hall configuration and the brand new RAI Elicium building as the core of the event, visitors can gear up for the largest sector overview of innovations, network gatherings and learning opportunities. The Intertraffic exhibition programme is segmented into six themes: infrastructure, ITS traffic management, safety and parking, environment and cooperative systems. There will also be a large outdoor area with live demonstrations.

Intertraffic Innovation Award
Exhibitors use Intertraffic Amsterdam as a platform to launch hundreds of new products and services, including some world firsts. The exhibition is seen as an ideal place to introduce the latest news to the market. The Intertraffic Innovation Award was introduced in 2002 to encourage R&D and is presented to the company with the most innovative product introduced at the exhibition. An international jury has presented a shortlist of products from the 80+ entries. The winners of the individual categories and the overall winner of the Intertraffic Innovation Award will be announced during Intertraffic Amsterdam 2010.

Topical conference programme
The exhibition programme will be supported by a range of seminars, meetings and conferences.
    
Cooperative Mobility Showcase 2010:  smart vehicles on intelligent roads – a world-class showcase of innovative vehicle-to-vehicle and vehicle-to-infrastructure technologies will be held in and around Amsterdam RAI from 23 to 26 March 2010. The showcase is organised in association with Intertraffic Amsterdam 2010. The showcase will feature the final results of the three major European integrated projects COOPERS, CVIS and SAFESPOT, co-financed by the European Union’s Sixth Framework Programme for Research.

The Cooperative Mobility Showcase 2010 consists of three interrelated events:
1) A high level conference on the theme of cooperative mobility (24-26 March),  
2) Live on-road demonstrations
3) The i&CDrive exhibition.
The opening day of the conference features VIP speakers including Camiel Eurlings (Dutch Minister of Transport), Helmut Matschi (Member of Board, Continental), Alessandro Coda (EUCAR Research Coordinator), Giovanni Colombo (European Institute of Technology), Gilles Vesco (Vice President of the Greater Lyon Urban Community), who will all address future visions of cooperative mobility. For more information on the Cooperative Mobility Showcase 2010 and delegate registration see www.cooperativemobilityshowcase2010.eu

Intertraffic seminar programme
If you would like to know more about the products and services shown at the 20th edition of Intertraffic Amsterdam, come and visit the Seminar Programme. The Intertraffic Seminar Programme, taking place from 23-26 March 2010, will be held in two special constructed seminar rooms in hall 9. The seminar programme will feature technical presentations of products and services, presentations on trends, market developments and business cases, as well as pilot project results, panel discussions, tenders and project launches. Per day, three to five themes will be covered in the Seminar Programme, so there is something for everybody. On Tuesday 23 March: Mobility Management, Parking Solutions and Cooperative Systems; on Wednesday 24 March: Road Safety, Road Maintenance, Incident Management, Road Pricing & Toll Systems; on Thursday 25 March: Safe, Smart and Sustainable Travelling, Green Roads, Parking Information and Guidance Systems & Traffic Management; and on Friday 26 March: ITS Tenders, Projects and Pilots, Road Pricing & Mobility Solutions. Entry to the seminar presentations is free of charge for all Intertraffic visitors. Registering for one or more seminar presentations is possible as of mid-February via the registration module on the Intertraffic website www.intertraffic.com
    
Entry to Intertraffic Amsterdam is free to trade visitors. All those who have received an invitation can request a free entrance badge by typing in a personal code at www.intertraffic.com. Professionals from the traffic industry who have not received an invitation can apply for one free of charge via the Intertraffic website.
    
Intertraffic Amsterdam 2010 will be held in the RAI from Tuesday March 23 to Friday March 26, 2010. The exhibition will be open from 10.00 to 18.00 on the Tuesday, Wednesday and Thursday, and from 10.00 to 16.00 on the Friday. More information about the exhibition and accompanying activities such as seminars is available at www.intertraffic.com

About Intertraffic
Intertraffic is the world’s largest and most authoritative trade event for infrastructure, ITS traffic management, safety and parking. It provides a comprehensive overview of the very latest products, services and solutions offered by suppliers. It also showcases the latest trends and developments. Intertraffic is intended for policymakers, specialists and operational personnel from government authorities, engineering consultancies, and the industry at large.